What is Big Brand Boost
Hi, I’m Mike Cudahy, the founder of Big Brand Boost.
Big Brand Boost is the coaching and consulting partner you’ve been looking for if you’re just beginning or feeling overwhelmed and struggling to make Content Marketing work for you.
What to Expect from Us
Nearly all businesses these days recognize the potential that Content Marketing holds for growing their business.
Unfortunately, over 60% of those businesses say they are struggling to develop a content marketing strategy and are having difficulty with development and execution.
They’re confused, intimidated, and unsure of how to proceed.
Are you one of them?
Over the last 21 years working in Digital Marketing, I’ve worked with businesses from Coca-Cola to consultants – Mom and Pop shops to Motorola.
And I’ll let you in on a little secret – all of them to one degree or another have struggled to make this new world of online marketing work for them.
It’s working with those companies and their struggles that I’ve learned what works and what doesn’t.
Over the years, I’ve developed and refined my own systems, processes, and priorities so that you don’t have to waste your time and money growing your business with Content Marketing.
You should know up front that your future success will depend on your ability and willingness to leave your comfort zone. If you want to change your results, you’re going to have to change your actions, and that’s seldom comfortable.
There are real reasons I advocate change:
- I’ve discovered that the most successful and influential among us (in all endeavors) are those that feed on the meat of Sacred Cows. The conformity and a copycat mindset many of us take comfort in can kill success.
- I know from experience that sometimes the only way forward is to take a step back. This can feel like failure or capitulation, but when necessary, and when done correctly, it’s nothing short of the key to success.
- Many Content Marketers have over complicated their marketing. It may feel counter-intuitive that less can be more, but time and time again, the world shows us that Simplicity Succeeds where Complexity Kills.
The good news is that correcting your mistakes and setting in motion a successful Content Marketing plan is straight forward and easier than you think.
I’ll share insights and instructions that you can use in the real (not theoretical) world that will enable you to leave the uncertainty and frustration behind and begin seeing positive results
Why Do I Do This?
In his book, Start With Why, Simon Sinek points out that mediocre companies talk first about how they do what they do. The better companies discuss what they do.
But the best companies? They talk about why they do what they do.
My why is simple: I founded Big Brand Boost because I constantly saw entrepreneurs and small businesses struggle to get people to recognize the benefits in doing business with them that they themselves see, and to get those people to feel as enthusiastic about those benefits as the business feels.
Whether you’re just starting out and uncertain how to go about it, or you’re stuck in the weeds and making no progress after trying to make a go of it, I’m here to help you get the people you’re talking to as enthusiastic about your business as you are.
Businesses are doing it every day, and I want your business to be one of them.
If you want to be one of those businesses, you’re in the right place!
So Now What?
There’s no one-size-fits-all panaceas in marketing.
There are however, proven basic skills and strategies you can use to avoid or correct the errors that keep so many marketers from succeeding.
Read and subscribe to my blog to get step-by-step instructions on how to plan, develop and execute your content marketing. I’ll share systems and processes that save time and money (not to mention deliver consistent profitable results) without constantly having to wing it or re-invent the wheel.
For those of you who want to find out how I can be of help to you now, click here to get in touch with me and let me know what you’re struggling with.
Mike’s Brief Bio
Mike Cudahy has been a practicing content marketer and digital consultant for over 20 years.
After spending years in the sales and marketing side of radio and television, he went to work in 1997 as Marketing Manager for one of the nation’s first digital marketing agencies, THINK new ideas, founded by Adam Curry (one of the original MTV VJ’s).
Since that time, Mike has worked with other agencies and provided his services as a digital marketing coach and consultant for entrepreneurs and small businesses.
Mike is currently working on his first book, Content Marketing for the Rest of Us (How You can Profitably Work Less on Your Marketing and More on Your Business).
Need help? Have a Question or Suggestion?
If you need help, Let’s talk. I’ll never try to sell you my services on the first discovery telephone call. Guaranteed.
By necessity, there’s a lot that goes unsaid, so if you didn’t find something here you were looking for or have a question about something you did see, let me hear from you. I promise you a quick response.
I love feedback. I love suggestions. Got some? Hit me!
You’ve seen this before. You know what to do!